Reach hungry customers in your local area — before they decide where to eat
Facebook and Instagram let you put your restaurant in front of the right people, in the right suburb, at the right time. Not everyone on the internet — just the people who are likely to become your customers. EatApp manages the campaigns end-to-end: creative, targeting, budget, and reporting. You don't have to think about it. We'll show you results.
Boosting posts is not advertising
Most restaurant owners waste money on boosts with limited targeting. Real Facebook and Instagram ads use detailed audience targeting, test multiple creatives, and optimise toward actual bookings—not vanity metrics.
Why boosting posts doesn't work
Boosted posts use minimal targeting—Facebook shows them to people already following you
No A/B testing—you run one creative and hope it lands
No retargeting—you ignore website visitors who didn't convert
No conversion tracking—you see likes and comments, not bookings
Budget bloat—money disappears into vague reach metrics
Proper Facebook advertising
Hyper-local audience targeting
Reach diners within 5–15km, by age, interests, and past behaviour
Ad creative production
We write copy and design ads that stop the scroll and drive clicks
Promotion & event campaigns
Fill quiet periods and launch new menus with targeted ads
Retargeting campaigns
Show ads to people who visited your website but didn't book
Monthly reporting
See clicks, conversions, cost per booking, and ROI every month
AI-assisted optimisation
Machine learning adjusts targeting and bidding for better results
When social ads work best
New menu launch—introduce dishes to past diners
Filling quiet periods—target nearby locals on Tuesday/Wednesday
New venue awareness—reach area residents who don't know about you yet
Private dining—promote event space to local organisations
Retargeting website visitors—convert browsers to bookers
Seasonal promotions—holiday specials and limited offers
Restaurants
Years of expertise
Better results
CLIENT STORIES
Himalaya (14-year client)
Consistent Facebook campaigns keep Himalaya in front of diners every week. Their loyal customer base spans 15+ years—we connect with them regularly.
Perth restaurant (3x results)
Same monthly budget, three times the customers. By switching from boosted posts to proper audience targeting and creative testing, they filled their quiet periods and increased bookings.
The campaign setup process
Free audit & strategy
We review your restaurant, past performance, and goals. We propose audience targeting, budget, and creative strategy.
We build & launch campaigns
We set up audiences, create ad creatives, configure tracking, and launch your first campaigns.
Ongoing optimisation
We monitor performance weekly, adjust targeting and creative, and optimise toward your booking goals.
Connected ecosystem
Frequently asked questions
$500–$1,500/month is typical for restaurants. We recommend starting at $500 to test audience targeting and creatives, then scaling what works. Many of our clients run 2–3 campaigns simultaneously, so the budget spreads across different offers and audiences.
We manage entirely. You don't touch the ads—we handle strategy, audience setup, creative production, bidding, and optimisation. We send you weekly reports so you always know what's happening and the results.
Website traffic and impressions start within hours of launching. Meaningful booking data takes 1–2 weeks to gather as we test and optimise audience targeting and creative variations. By week 3–4, patterns become clear.
You'll need a Facebook Business Page and a linked business account. We can help you set this up in 5 minutes if you don't have one. Personal profiles cannot run ads.
We monitor constantly and adjust. If initial targeting isn't reaching the right people, we change audience parameters. If creative isn't resonating, we test new versions. We optimise toward bookings and revenue, not just clicks.
Ready to run better ads?
Book a free strategy call and we'll show you exactly how to fill seats.
Schedule free callAlso in Get Found Online
Ready to grow your restaurant’s online presence?
Get in touch and we’ll give you straight advice on what will actually make a difference. No obligation.